Ever get an idea you feel so strongly about that you can't let it go?

The creative team won't consider your suggestion, because you're on the account side...

The creative director dismissed your recommended concept...

The client just doesn't get it...

The last thing you want to do is go over people's heads. No matter what happens – even if you are right – it breeds resentment.

Always work within the system. Present to the proper chain of command.

If you hit a wall. You don't drive through it. You don't drive around it.

You stop. You move on. Keeping a good relationship with your co-workers and clients keeps them receptive to any good ideas you may have in the future. I'd rather have a good relationship than always have my way.

When you hit a wall, don't crash and burn.