I got an email from Erik Proulx, creator of the documentary Lemonade. If you haven't heard of it or caught a screening, Lemonade is about advertising professionals who find themselves out of a job, but turn the opportunity into a moment to redefine themselves and make more fulfilling changes in their lives. Check out my review of the Detroit screening: (My New Year's Resolution Movie).

Presently, a Lemonade book proposal is in the works.

Another film is being planned, too, and Detroit is the focus. (No one is thirstier than us.)

Here's the project in Erik's words:

Lemonade, Detroit will not be about the advertising industry nor will it lament unemployment. Rather, it will focus on a city that is embracing the reality that it can no longer depend on a single industry for its livelihood. 

There's no denying the dire circumstances in Detroit. And no film about the city's reinvention can be told without acknowledging the hell it has seen. But there's an amazing insurgence of the entrepreneurial spirit in Detroit, and the takeaway of this film will be about the disarming resilience of the people who live there.
 
These will be stories you don't often hear about in the news, yet they are stories need to be told.

In the coming weeks, we'll be shooting a trailer. We're looking for stories specifically in and about Detroit — people and businesses that have found a way to turn the economy on its head and make something great. If you happen to be one of those people, or if you know of any inspirational stories like these, please email us here. We'd absolutely love your involvement.

Once the trailer is done, we will then use it to seek funding and sponsorships. If anyone reading this would like discuss that possibility, please email us here.

To get up to speed, here are four ways to catch and support Lemonade.